Document Type : Original Article
Authors
1 Ph.D. in Educational Administration, Assistant Professor, Department of Educational Sciences, School of Psychology and Educational Sciences, Azarbaijan Shahid Madani University, Tabriz, Iran
2 M.A. in Planning & Management of Higher Education, School of Psychology and Educational Sciences, Azarbaijan Shahid Madani University, Tabriz, Iran
Abstract
Background & Objective: The quantitative development of higher education regardless of quality will lead to undesirable consequences The main clients of universities are students Determination of their perception of educational services quality can provide policy maker with valuable information in order to improve educational services quality This study was conducted in order to investigate educational services quality based on the SERVQUAL model from the perspective of students of Tabriz University of Medical Sciences Iran Methods: The statistical population of this study included 3084 students of Tabriz University of Medical Sciences In order to perform this descriptivecorrelational study 200 students were randomly selected For data collection the SERVQUAL questionnaire was used This questionnaire consists of five dimensions (tangibility reliability empathy responsiveness and assurance) of educational services quality with 27 questions The validity of the questionnaire was approved through content validity methods and its reliability using Cronbachs alpha coefficient The data were analyzed using descriptive statistics and one sample ttest Results: The study results indicated students positive evaluation of tangibility responsiveness reliability and empathy dimensions of educational services quality Conclusion: The results showed that in general in all dimensions of educational services quality of service was higher than average The lowest and highest means were observed in the responsiveness and reliability dimensions respectively
Keywords
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